Imran Shaikh

Pakistan’s numero uno general entertainment network, HUM Network Limited in collaboration with QMobile, Pakistan’s leading Smartphone Company, has rolled the red carpet of the country’s biggest and most sought after three-day bridal fashion extravaganza, QMobile HUM Bridal Couture Week 2016 Styled by Sweet Touch, to present the latest and the best of Pakistani bridal trends by leading and burgeoning fashion designers on the catwalk. This year, the bridal extravaganza is styled by the renowned cosmetic brand Sweet Touch, London. The 13 th edition of QHBCW is choreographed by Vaneeza Ahmed Ali. Show one of the bridal extravaganza kicked off with the classic collection of bridal designer Mehdi, titled The Royal Courtyard , followed by QMobile Rising Star HEM’s Shahi Muhalla , a beautiful depiction of the Mughal era. FAS Design Studio was the third to present their collection on the runway which was followed by Chaap Tilak by MNR Design Studio. Show one concluded by Zonia Anwaar’

Maria Aslam’s Interior Designs of Pakistan 1, acoffee table book, was launched here today by the Pakistan Institute of Interior Designers at the Indus Valley School of Art and Architecture. The event was attended by giants of Pakistan’s interior design industry, celebrities, socialites and select members of the digital, print and electronic media. A look at the varied body of work by both senior and junior interior designers and architects of Pakistan, with brilliant compositions by Arshad Faruqui, it was no wonder that the bookelicited great interest within the architect and designer fraternity, especially. Guests were treated to talks by senior members of the interior design industry who spoke about the growth and evolution of interior design and architecture in Pakistan and praised the work done by Maria Aslam in her debut book. Speaking on the occasion, Danish Zuby one of Pakistan’s senior-most interior designers,highlighted the evolution and growth of the industry a

F ilms that have failed us in 2016 by Omair Alvi was written a few days back. The story sounds like that the Pakistani filmmakers are a banned terrorist group that will lead the Pakistan film industry “taking to a dark, dark place.” It is not film journalism but looks like a crime reporter is writing about ISIS or Daesh. The crime report seems to be motivated by money. For two reasons, apparently; Number one, in his apparent greed Omair Alvi forgot to see the calendar, the year 2016 is not   yet over. Such film lists are usually tabulated at the end of the year or in January of the next year. Secondly, such hasty story is nothing but a paid content for which the editor of the newspaper was taken for a ride. Omair Alvi is a freelance writer but if he is sponsored by some Pakistani distributors to write dismal reports on fledgling film industry, it certainly means that he is being pushed to write reports which show that the Pakistan's cinema is doing pretty bad and those dis

Canadian/Pakistaniactress Armeena Rana Khan has signed her next television project with ARY Digital , titled Rasm-e-Duniya . The serial is being produced by Abdullah Seja of iDream Entertainment , and will be directed by Roomi Insha . The writer of the serial is Imran Nazir . The star cast also includes  Javed Sheikh, Samina Peerzada  and  Sami Khan. Armeena has also recently been cast for upcoming British feature length film The Real Target . Inspired by true events, the movie is based on international secret agents exposing corruption and conspiracy around the world. Armeena will be seen playing the role of Agent Wilson , a double agent sent from Canada to London on a deadly mission. She will be seen alongside several international actors including David Cheung and Yolanda Lynes , and will be trained in Kung Fu by Master Wong for this exciting project. The movie is being directed by David Cheung, and produced by Soo Cole and Jing Lang, and will be releasing in 2017.

A premium international cosmeceutical brand titled REPAVAR was launched by ICI Pakistan Ltd. at a star-studded event held at the Pearl Continental Hotel in Karachi. The event was attended by celebrated dermatologists, cosmetologists, celebrities, socialites and beauticians including Nadia Hussain, MasarratMisbah, Sara Haider, Hira Hussain, Dr. Najia Ashraf and many others. Hosted by Ayesha Omer, the event unveiled Nadia Hussain as the celebrity brand ambassador of REPAVAR followed by special performances by international ballet dancersand cellists all the way from London. The evening was concluded with a live performance by Sara Haider. Event was managed by Iris Events. PR of event was managed by Phegency PR. “Repavar vows to keep the skin radiant, young and fresh for women who simply won’t compromise on their skincare and beauty. Repavar range has been rigorously tested in Europe for its consistent commitment to highest quality international standards.” Repavar is a p

Yasir Saba & Wajahat Rauf ARY Films and Showcase Films hosted exclusive movie premieres for Wajahat Rauf’s most awaited film ‘Lahore Se Aagey’ in Lahore & Karachi respectively. Robina Ashraf ‘Lahore Se Aagey’ thesequel to the 2015 comedy film ‘Karachi Se Lahore’, is a Pakistani romantic-comedy film, which is directed by Wajahat Rauf and written by Yasir Hussain. It is a joint production of ARY Films and The Showcase Films starring Yasir Hussain and SabaQamar as the lead couple of the movie. Yasir & Saba “We are honoured to be a part of this venture with Wajahat Rauf as for the first time in the Pakistani film Industry; an amusing sequel is coming with a bang to entertain the audience.Lahore se Aagey has great songs and engaging storyline and we are looking forward towards another bouquet of quality entertainment.” said Mr. Salman Iqbal, Founder and President of ARY Digital Network and Executive Producer of Lahore Se Aagey. “Lahore Se Aagey is to be

 On the eve of the American Presidential Election 2016, a book was launched at the Pakistan Institute  of International  Affairs at Karachi. The book entitled "The 4th President  of America  in 45 Pages" is authored by Khalid Hasan Khan. The former diplomat and political analyst Zafar Hilaly said that the "book is replete with information in a very condensed manner." Khan told the book is against the message of racism, misogyny and xenophobia of Donald Trump against a backdrop of the worst election in the USA in a century. Syed Muaz Shah was the moderator who facilitated  the q & a session of a well-attended event.

The cast and crew of JeewanHathi walked the Red Carpet tonightalong with other stars and socialites of the Pakistani entertainment industry at the premiere of the eagerly awaited movie JeewanHathi at a local multiplex. The Red Carpet of this movie extravaganza was a star-studded affair with well-known names from the world of fashion, entertainment and art such as Hina Bayat, Angeline Malik, Tipu Sharif, Ainee Jaffery, Anoushey Ashraf, Adnan Siddiqui and Nabeel Qureshi were present, among many others. The cast certainly stole the show at the Red Carpet, with Kiran Tabeer’s high-fashion look, and Saifi Hassan with his casual look and Fawad Khan looked dapper in a kurta shalwar. Adnan Jaffar looked hip in his signature trendy but smart-casual ensemble. Samiya Mumtaz looked every bit her elegant self while the star of the show Hina Dilpazeer sported a playful yet elegant look. The movie was well-received by the stars, media representatives and socialites with most tal

L’Oréal Paris Hair Care Experts Revealed! #ChooseYourHairExpert Nadia Hussain, Natasha Saigol and Saima Rashid Bargfrede The world’s leading beauty brand, L'Oréal Paris,proudly launchedthe #ChooseYourHairExpert campaign for their L’Oréal Paris Advanced Hair Care with a reveal video featuring hair experts: Nadia Hussain for Total Repair, Natasha Saigol for Fall Resist, and Saima Bargfrede for 6 Oil Nourish. Indeed with the launch of this campaign,L’Oréal Paris endeavors tolaunch a 360 degree campaign that will educate the masses about hair care for different kinds of hair. In order to cater to hair care problems that women face everyday L’Oréal Paris has specifically designed this campaign and assigned three renowned experts of the industry to help educate women about taking care of their hair at home. Nadia Hussain will be leading the campaign for damage repair being a pioneer model in the fashion industry where her hair is constantly treated, styled and colored for multip

Maybelline New York announces one of Pakistan's most popular, watched and recognized actors, Ayesha Omar, as their celebrity spokesperson in Pakistan. “ We are excited to welcome the multi-talented Ayesha Omar as our spokesperson in Pakistan. She embodies the brand values and represents Maybelline New York women all over the world who are smart, ambitious, and full of life, ” said Farooq Ahmed, General Manager, Consumer Products Division, at L’Oreal Pakistan.  “I am absolutely delighted to be the spokesperson for such an iconic international brand. Maybelline New York has always stood out to me for its bold, fun and sassy identity.  To be part of a brand which counts the likes of Christy Turlington, Gigi Hadid, Adriana Lima and Jourdan Dunn as its spokespeople is such an honour " said Ayesha Omar, Maybelline’s new spokesperson in Pakistan. Indeed Ayesha Omar is sought after for her immensely popular work across television, film and celebrity modeling. Ayesha